APL drove to Chadstone Shopping Centre  to shoot a very special fashion moment. Olivia Palermo, international style icon, is here to launch Chadstone, The Fashion Capitals’s 2013 Spring Summer collections. Miss Palermo is everything she is famous for- beautiful, stylish and charming. So it is a great pleasure to be given the honor of shooting [...]

APL- Diary Update

So winter hastens to a blustery end, and spring approaches with promise of the Melbourne social season to look forward to. It all starts next weekend with Melbourne Spring Fashion Week (MSFW), celebrated at Melbourne Town Hall and other locations in this great city. Covet Magazine and APL Photography; have naturally been asked to cover [...]


APL Diary, Adventures in New York   It’s nearly midnight as I fly into JFK in New York. As we descend I can see the bright lights of this great city shining bright. The ‘city that never sleeps’ welcomes me with a particularly balmy night. As I am driven through the city, my hotel has [...]

APL – Adventures in the USA – JULY EDITION

Day 1-   After a lengthy flight and the usual conundrum of airport and immigration formalities, I walk out to what is a sensational day in Los Angeles. What a day LA has turned out for us, the heat, 33 degrees…..Amazing! Forget photo shoots its straight to the pool when I check in!   Back [...]

APL Diary – Hello July

Well what a busy week it has been! The phone has been running hot and it looks like the rest of the year is shaping up to be massive. So as the rest of the world gets ready to welcome a new financial year, this is what APL Photography’s week has been like.   We are just [...]

APL Snaps Range Rover 2014 Sport Launch

Luminare  https://luminare.net.au/ in South Melbourne was the chosen venue for the unveiling of the latest  offering from car manufacturing giant, Range Rover. The 2014 Range Rover Sport promises to have a lighter, more dynamic chassis than its more upmarket sibling. The use of Jaguar’s aluminium chassis, means that this lighter version will have shed an extraordinary 400 kgs, [...]


It’s a celebrated day when a ‘superhero’ comes to town. Tonight, an excited Sydney regaled as English born Henry Cavill, walked the ‘Black Carpet’ at the premier of the much anticipated movie, Man of Steel. Steel in gallant style befitting his onscreen character, attended the premiere alongside co-star Russell Crowe and director Zack Snyder. The [...]

APL Diary – Post LA

The long journey home from LA is finally over and I emerge out of the airport to be met by brisk cold day. Memories of LA sun and warmth are almost distant now. I head home to find a a barrage of emails and work I have to get through. I try and rest but [...]

The Adventures of APL in LA Day 4

I’ve thrown in the towel…my search for good coffee is far too exhausting!   The APL Photography shoot with Larry Hankin is postponed due to illness of my subject (rescheduled for july 10th). I still have a busy day ahead. It seems APL Photography and Covet Magazine’s reputation has been far reaching in LA.   I [...]

The Adventures of APL in LA – DAY 3

I am still seeking the ‘Holy Grail’ …….where do you find good coffee in LA? Grrrrrrr!!!   It’s another exciting day for APL photography! We are about to start the We Wore What and APL Photography collaborative shoot. I meet a very excited Danielle Bernstein and her team. We have planned to shoot six looks, [...]