APL PHOTOGRAPHY is once again headed to the Melbourne Cup this year to snap up the celebrations.  Amongst the glamour and racing elite, APL will be there with his lens to ensure the action is documented. In other news, APL is excited to see the release of the fourth edition of COVET magazine. Issue 4 [...]


KICKSTARTING celebrations for the 150th Melbourne Cup was an exclusive gala cocktail party hosted by Myer. Once again, APL Photography was there to snap up the action, and capture a sneak preview of key looks for this upcoming racing season…. Models and celebrities’ alike provided a fashionable insight into hot racing trends for this year’s [...]


The last designer series show for the week and this was definitely a case of saving the best until last. Melbourne town hall has a buzz of excitement in the air and we knew just by looking at the list of designers that our camera would be snapping into overdrive! Our eyes were open wide, [...]


We were half way through fashion week and APL was snapping everything left right and centre! It was expected that everyone would be tired but no one was over what was to come. After an amazing few days you wouldn’t really expect things to get much better. But this is fashion week and what you [...]

iSelect Fashion+Aid Ball

Saturday night saw the Palladium Ballroom at Crown Casino taken over by hundreds of celebrities and civilians; all ready to eat delicious food, dance the night away and dig deep in the name of a good cause. Of course, APL Photography was there as the official snappers of the event to catch all the glitz [...]


It was APL Photography’s second day at MSFW and he knew If there was a show not to be missed this week it was designer series 2. This show was a sell out event and was tipped to be the best before the week began. The show began with a Shakespearean film clip allowing the [...]


It’s Melbourne, It’s Big, It’s what everyone had on the mind – It’s Fashion Week and when things are big APL Photography is always there to make it better! On the very last evening of winter we bid farewell to the darkness, layers, miserable, cold, wet and weary months. The eve of Spring brought us [...]

‘Ode to Demin’ Hits High Note

APL Photography was cordially invited to put their best fashion foot forward for the Melbourne Spring Fashion Week on Thursday 2nd September at Cherry Bar in Melbourne. Hosted by the infamous brand Pepe Jeans London, models walked the walk, showcasing the latest trends and collections that were sure to put a spring in any fashionistas [...]

FASHION 101 – MSFW 2010

APL was surrounded by the beautiful people that attended Alumbra Nightclub’s “Fashion 101” event held as part of Melbourne Spring Fashion Week. Showcasing a variety of talent from agencies Maverick and FRM. APL managed to capture the works of designers such as Lady Petrova, Violet & I, Eva Q, Mina & Oli, Harvest Powell and [...]